Content Marketing is King/a great Infographic…


by Nancy Patterson

Slide43The Twitter feed is full of all sorts of useful content. As far as social media platforms go, Twitter is probably my current personal favorite, delivering nuggets of gold in 140 characters or less. A recent Tweet from social media guru Colleen Dilenschneider included a powerful one-liner and a link to a terrific infographic about the power of content marketing:

Sept. 7, 2013 @cdilly: “Per dollar spent, content marketing generates approximately 3 times as many leads as traditional marketing: http://ow.ly/oF9IH”

Here is the infographic as created by the Demand Metric website:

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