In place of text CVs, platform lets freelancers blog their work history/an idea from Springwise


From Germany, Somewhere is a visual blogging platform that enables freelancers and small teams to show potential employers and clients a more engaging story of their work.

alttext

The recruitment industry has already seen its fair share of innovations aiming to better connect employers with skilled workers, from gamified hiring and automatic scoring of coders’ skills. From Germany, Somewhere is a visual blogging platform that enables freelancers and small teams to show potential employers and clients a more engaging story of their work.

There is an increasing number of people in today’s job market that experience work a series of short, diverse projects rather than day-to-day monotony. Instead of expending energy on keeping a text CV up to date, Somewhere enables those workers to explain exactly what they’re working on at any given moment through a more visual and interactive format. Known as ‘sparks’, each post features an image and short snippet of text explaining a project users are working on, the inspiration for their work or simply their passions. Sparks can include links to their work as well as relevant tags to help others find them.

Somewhere lets potential employers and collaborators see exactly what users are up to in their working life, gaining a greater picture of their skills and interests. How else can CVs and resumes be made more engaging — and useful?

Website: www.somewhere.com

Advertisements

About Framework Marketing Group

Framework Marketing Group has access to and is able to provide a range of co-ordinated creative thinkers…as and when you need them. It’s a marketing communications company with a toolbox of resources able to be used on an “on-demand” basis. The focus is on communication tools that evaluate brand strategies and interpret consumer behaviour to ensure a consistent and practical brand communications programme. Specifically: 1. Build strategic marketing plans: Understanding market data so strategic marketing plans have practical outcomes and communications to target markets are effective. 2. Communication audits From analysis of all messages – understand how customers really think and then recommend improvements to messages and media channel selection 3. Brand evaluations Establish how robust the brand equity is with each target market so communications to them is relevant 4. Integrate all communication channels Recommend an effective mix of communication channels to achieve economies of scale timing and content compatibility 5. Interpret market research Understand and fix gaps in market knowledge for consumers, customers and staff 6. Sales strategies Develop sales strategies from a foundation of core marketing platforms so all communications to market are complementary to each other
This entry was posted in Communications trends. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s