Infographic: 8 Rules For How Large Companies Can Out-Innovate Start-Ups/from Forbes by Chunka Mui


Based on research on thousands of innovation efforts—both successes and failures—that went into The New Killer Apps: How Large Companies Can Out-Innovate Start-Ups, corporate innovators should apply these 8 rules to help their companies get out of their own way and leverage the power of their considerable resources.

By doing so, they can take better advantage of innovation opportunities than start-ups can. The eight rules fall under three general categories that distinguish winners from losers: Thinking Big, Starting Small and Learning Fast.

These rules are explained in this companion article.

8 Innovation Rules

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