Advertising gone right!

14 Jul

The most recent #Like a Girl ad has people talking and it has me wishing advertising  was just  like that all across our media landscape. Yes, it was an Always commercial, and to my surprise it did not even mention or show a tampon or involve women running through the fields or dancing on the streets of some European city – all those regular things that women do all the time and which can be so easily ruined by a leaky pad.

Procter & Gamble’s Always brand is trying to reinvent the language of advertising to women and to girls, and righteously so, by hiring the fantastic talents of Lauren Greenfield, a documentary filmmaker and an acclaimed photographer who focuses on the issues of womanhood, gender roles and self-image in her art. In 2002 she has published “Girl Culture”– a hugely successful book of photography accompanied by a show…

View original post 413 more words


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s


We're already living in the future. It's just not evenly distrbuted yet.

The JAY Group

Insight, observations, and opinions on everything about loyalty marketing.

Lexicon Blog

Thoughts and insights on name branding.

Calling All Storytellers...

The new social network, Medium, is the perfect place for you.

#SocialMedia #Marketing #Technology


Silicon Valley news about tech money and innovation

imagine change

Just another site


Your source for news, information & resources


Business Process Modeling Software

Jeffbullas's Blog

Just another site

Gods of Advertising

We make you want what you don't need.


Business Development & Offshore outsourcing

White Elephant in the Room

random insight from an unwanted houseguest


Sonnhalter is the leading B2T marketing communications firm to companies that target professional tradesmen in construction, industrial and MRO markets.

Blog thoughts from Randal Dobbs of Framework Marketing

Thoughts on "marketing to people" and polls to share opinions

%d bloggers like this: