It’s not easy for organisations in an increasingly complex media market to find effective ways to talk to customers. We are a marketing communications company that can help you to understand this landscape and provide you practical options.
We do this with a range of resources that can be used on an “on-demand” basis.
The focus is on communications:- defining the target markets; getting the content right
Then sensibly coordinating these messages through the best mix of media, events and PR.
People and tools that have the experience to evaluate brand strategies and interpret
consumer behaviour to ensure a strategic, consistent communications plan.
The advantage you’ll have is real marketing solutions with the independence of an informed outside viewpoint.
Specifically, we work with you to agree and:
1. Understand market data so that strategic marketing plans have practical outcomes
2. Direct communication audits to understand what customers really think about your organisation, products and services…and how to make improvements
3. Evaluate brand equity for each market so communication is more targeted
4. Provide clear recommendations to effectively communicate to each target market
5. Understand and advise on gaps in market knowledge and what’s required to fix it
6. Develop sales strategies from a foundation of core marketing platformsFramework Marketing Group has access to and is able to provide a range of coordinated creative thinkers…as and when you need them. It’s a marketing communications company with a toolbox of resources able to be used on an “on-demand” basis.
The focus is on communication tools that evaluate brand strategies and interpret consumer behaviour to ensure a consistent and practical brand communications programme.