Crisis Communications: If a Crisis Hits Do You Have a Plan? — Sonnhalter


The recent coronavirus pandemic reminds us that at any given time, organizations, communities, states and even countries can be faced with a crisis that requires effective communications with a strategic plan. Today seemed like a good time to dust off a past guest blog post from Nancy Valent of NMV Strategies on crisis communication. […]

via Crisis Communications: If a Crisis Hits Do You Have a Plan? — Sonnhalter

Despite Worries, Consumer Confidence Remains High, Money Anxiety Low — Small Business Trends


Even though the coronavirus is directly impacting the economy, consumer confidence remains high. This according to the February 2020 Money Anxiety Index. The index for February has gone down by 1.2 points to 40.9, indicating consumer resiliency. February 2020 Money Anxiety Index The decrease in the points indicates higher financial confidence among consumers, prompting more…

via Despite Worries, Consumer Confidence Remains High, Money Anxiety Low — Small Business Trends

New to Video Conferencing? These Tips Might Help — Late Blooming Entrepreneurs


As concerns related to COVID-19 intensify, so are efforts to encourage “social distancing.” This, in turn, is fueling interest in video conferencing, which allows users in different locations to see and talk with each other in real time. In the past, I wasn’t a big fan of video conferencing, in part because the web camera […]

via New to Video Conferencing? These Tips Might Help — Late Blooming Entrepreneurs

10 Important Activities for Online Small Business Owners — Small Business Trends


Getting a brand new business off the ground requires a lot of work, creative problem solving, and strategy. It can also help to seek out expert advice from people who have been there before. If you’re thinking about starting a business or are in the early days of doing so, check out the valuable insights…

via 10 Important Activities for Online Small Business Owners — Small Business Trends

How Long Should Content Be? And What Can Marketers Learn About It from TV, Movies, and Books…? — Oracle Blogs | Oracle Marketing Cloud


At some point, copywriters, blog writers, content managers, email marketers, and anyone who works in digital marketing asks themselves just how long a piece of content should be. There are some general rules of thumb, and sometimes it is best to just go with what feels and looks right. The worst mistake you can make…

via How Long Should Content Be? And What Can Marketers Learn About It from TV, Movies, and Books…? — Oracle Blogs | Oracle Marketing Cloud